Hailey Bieber has done it again! The woman flicked her beauty wand, giving us a trend that continues to rule the books of makeup lovers. For those who already love glazed donuts, there is one more reason to add to the list.
What Exactly Is “Glazed Donut Skin”?
The term “glazed donut skin” may already be familiar to those who are interested in all things skincare. For the uninitiated, the term has been used to describe skin that is “undeniably glowing, radiant, and vibrant.”
Many of Hailey Bieber’s skincare secrets were revealed (thanks, Hailey!) to the world when she launched her YouTube channel last year, including a yummy new trend.
Bieber stated, “My standard when I go to bed at night is that if I don’t get into bed looking like a glazed donut, then I’m not doing the right thing.” This is the standard that Bieber sets for herself.
Instantaneously, “glazed donut skin” made its grand entry into the beauty world. The glazed donut trend ruled the beauty domain in 2022, and it continues to reign supreme in 2023 as well.
Bieber seems to be encouraging glazed skin for her upcoming beauty line, Rhode Beauty, according to further research, but that doesn’t make us any less obsessed. The idea comes from a strange source: a donut with glaze. Although it may appear irrational, flawless, gleaming skin is the ideal skin goal, particularly as we move into warmer weather.

Jamie Greenberg, a makeup artist, describes the trend as “a texture that hasn’t been seen a lot in the last decade. The glazed appearance is typically a sign of youthful skin—young people are really into the gleam of glazed skin, and everyone else is doing the same.”
All You Need To Know
Glazed donut skin is exactly what it sounds like. It involves applying moisturizer to the skin before going to bed so that when you get up, your face looks shiny but not greasy! and shining, but not too bright or tight!
The key to glazed donut skin is to keep your skin hydrated and your natural skin barrier protected. Like a Krispy Kreme donut, ultra-hydrating ingredients like glycerin and squalane leave skin soft, nourished, and glowing.
“Shiny, dewy (borderline greasy), and hydrated skin” is what Tiara Willis, an aesthetician in New York, describes as the appearance of glazed donut skin.
Rouleau goes on to say, “Basically, it’s what we oily-skinned people have always had and tried to manage by mattifying it with oil-blotting papers, but now we’re in style!” I would simply reply, “Thank my oil production for this!” when people would always comment that my skin had looked so radiant for years.
The trend can be thought of as a way to get the glow you love from your favorite highlighter without having to wear makeup. It also lets you use all the feel-good products your skin loves to absorb.
Hailey’s Go-To Routine
A tried-and-true method guides Hailey Bieber’s skincare routine: She cleanses twice, then applies a serum to damp skin and a hydrating moisturizer afterward. She uses face oil to add gloss and shine.
Bieber advised people to “find yourself a moisturizer that helps you look like a glazed donut at the end of the day.”
To avoid depleting the skin’s natural oils, we recommend cleansing only once (#skinimalism for life). Double cleansing, as Bieber does, might work well for you if you wear a lot of makeup or have particular skin issues.

She also suggests applying a small amount of oil to the skin after applying makeup or mixing oil into your foundation. She also likes Kevyn Aucoin’s Glass Glow Gloss for the glazed effect if you don’t like oil. She adds, “I also enjoy layering with a little color. I like to start with the Blighlighter from Jamie Makeup and finish with the glass glow.”
How To Ace The Look?
The frosty gleam can be achieved with makeup, but as with most skin-focused looks, it all starts with good skincare. You can easily achieve the look with the items you already have, even though we are confident that Bieber’s line will include products specifically designed to achieve it. To begin, gently exfoliate to get the smoothest possible base and get rid of any flakes.
Then go with rich ointments and moisturizers, such as CeraVe Healing Ointment. To ensure that your moisture barrier remains intact, Rouleau also recommends using “gentle, non-drying products as well as barrier-repairing products.”
Are you worried about oily skin?
Whether or not you have oily skin, you can still look your best. Finding the right products is all that is required. In her skincare video, Bieber said that if she has breakouts in certain places, she doesn’t use a lot of products there to avoid making the problem worse.
Because it builds on popular skincare principles like glass skin and slugging, we anticipate that the glazed donut skin trend will continue. To put it simply, the glazed donut face serves as a reminder that the moment is glowing, with an almost reflective skin.
So, are you ready to glow?