Whether you’ve perfected a winged eyeliner or mastered an eyeshadow cut crease watching Youtube tutorials during the lockdown, 2020 is the year to experiment with your eyes. As we follow the Center for Disease Control guidelines and cover half our faces with masks, your eyes are the immediate focus.
Glamour reported on how makeup brands have seen an increase in demand for eye makeup. Bobbi Brown has witnessed a 63% increase in the sales of eye shadows compared to this time last year. Likewise, mascara sales are up 55%, eyeliners sales have increased by 23%, and the amount of brow products sold is up 55%.
The Best Eye Makeup to Experiment with your Eyes
Bobbi Brown Sparkle Eye Shadow
As we forgo other makeup and concentrate on our eyes and brows, it is time to make your eyes sparkle. This Bobbi Brown eye shadow comes in three highly pigmented shades: Baby Peach, Silver Lilac, and Cement. The soft shades make this eye shadow extremely wearable during the day, while still adding some shimmer, which can take you from day to night perfectly. The eye shadow flat pearls create a multi-dimensional, prismatic look that will really make your eyes stand out.
Laura Mercier Matte Caviar Stick Eye Color
If you’re looking for a subtle, yet impactful way of enhancing your eyes, this Matte Caviar Stick Eye Color by Laura Mercier is for you. Laura Mercier’s creamy formula is perfect for an effortless application that will stay looking great for 12+ plus hours. The eye color stick comes in three delectable shades: Au Natural, Cashmere, and Caramel, which look great on all complexions.
Urban Decay Pervasion Waterproof Fine-Point Eye Pen
The Urban Decay Waterproof Fine-Point Eye Pen is the perfect eye tool for creating the perfect cat eye makeup. With precision in mind, the extra-fine point will make your winged eyeliner simple and quick. Shake well and with just one stroke across your eyelids, the black liquid eyeliner will create a dramatic look. Not to mention the flexible tip will allow for plenty of control over the perfect flick.
Roen 52 Degree Cool Eye Shadow Palette
Let your eyes take center stage with this palette of four shimmering eyeshadows. In shades Bask (the rose gold), Rendezvous (the purple), Yep (the taupe grey), and Meow (the gunmetal), the palette provides all the glamour to make your eyes pop. The 52 Degree Cool Eye Shadow Palette by Roen is the perfect encouragement to mix and layer the eyeshadows together and get creative with our eyes. Saks describes the palette as “a first of its kind formula” and the palette promises to be paraben-free, fragrance-free, and cruelty-free.
Givenchy Noir Couture 4-in-1 Mascara
There are few pieces in our makeup bags that have as much ability to transform your entire face than mascara. Most mascaras make you choose your preference between lengthening and volumizing, but not this one by Givenchy. The Noir Couture 4-in-1 Mascara has been perfected in France so that it creates immediate volume, length, and curl due to its innovative three-ball brush and formula. Not only creating the perfect look of lashes, but this mascara also contains Givenchy’s Lash Booster Expert Complex and Cotton Nectar which nourishes the lashes, keeping them healthy. For an even more dramatic look, add additional coats, however, one stroke may be all you need.
Anastasia Beverly Hills Brow Wiz Mechanical Brow Pencil
While not technically an eye makeup product, perfectly formed brows frame the eyes and face. Eyebrows are also on show while wearing a face mask, therefore they are as important as the eyes. My go-to brow product, the Brow Wiz Mechanical Brow Pencil by Beverly Hills comes in 12 shades and can enhance, shape, and define the brows. We may not be getting as much wear out of our favorite lipsticks and blushers, but we can certainly have perfect filled-in brows on show. For eyebrow inspiration, see here.
By adding these products to your repertoire, you can continue to experiment with your eyes. As we continue navigating the new normal, including the important use of face masks, be sure to include quality eye products for your makeup look.
